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Digital marketing agency · DubaiGet a free proposal

Analytics.

Know exactly what every dirham of marketing returns.

Get a free proposalWhat's included
Paper blocks standing as a rising bar chart, a hand measuring the tallest amber bar with a brass ruler — analytics and reporting
Live dashboard

Conversions tracked

Every source, one view

GA4Tag ManagerCall trackingCRM
  • GA4
  • Tracking
  • Dashboards

Right for you if

  • You can't say which channel brings your customers
  • Your numbers don't match between platforms
  • You want to cut waste and scale what works

Why it matters

Most businesses fly blind: ads run, money leaves, and nobody can say which channel actually produced the customers. We set up measurement properly — every form, call and purchase attributed to its source — and turn it into dashboards you can actually read.

Without a plan

  • Ad platforms, GA4 and your CRM all disagree
  • Calls and WhatsApp leads are never attributed
  • Decisions are made on gut feeling

With Madar

  • One dashboard with leads, sources and cost per acquisition
  • Every form, call and chat traced back to its source
  • Budget decisions backed by clean numbers

What's included

Everything Analytics needs, in one plan.

7 deliverables, planned, produced and reported by the same team — nothing handed off.

  1. 01

    GA4 and Google Tag Manager setup or cleanup

  2. 02

    Conversion tracking for forms, calls, WhatsApp and purchases

  3. 03

    Ad platform pixel and API tracking (Google, Meta, TikTok)

  4. 04

    Live Looker Studio dashboards for your KPIs

  5. 05

    Call tracking and lead source attribution

  6. 06

    Monthly insight reports with recommended actions

  7. 07

    Data cleanup: filtering spam, fixing double counting

How we deliver it

Analytics, step by step.

Four phases, each with a clear output you sign off before the next one starts.

  1. Phase 01

    Audit tracking

    What's measured, what's missing and what's being counted twice.

  2. Phase 02

    Implement

    GA4, Tag Manager, pixels and call tracking set up properly.

  3. Phase 03

    Visualise

    Live Looker Studio dashboards built around the KPIs you actually use.

  4. Phase 04

    Advise

    Monthly insight reports with clear recommended actions.

What you get

  1. 01

    One dashboard showing leads, sources and cost per acquisition

  2. 02

    Confidence to cut what’s not working and scale what is

  3. 03

    Marketing conversations about numbers, not impressions

Questions

Straight answers.

My GA4 numbers don’t match my ad platforms — is that normal?

It’s common — different attribution models and tracking gaps cause it. We reconcile them so you know which numbers to trust when making budget decisions.

Is this included in your other services?

Baseline tracking is included with every campaign we run. This standalone service is for businesses that want their whole measurement stack rebuilt properly.

How do we get started?

With a free consultation and audit: we look at your goals, your market, what's working now and what's leaking. You get a clear proposal with channels, budget, timeline and the KPIs we'll be judged on — whether you work with us or not.

Who owns the accounts and the work?

You do. Your ad accounts, your analytics and your content stay yours, with full access from day one.

Works well with

Stronger together.

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