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Digital marketing agency · DubaiGet a free proposal

Social Media Marketing.

Content, community and paid social that build a brand people follow.

Nine square prints laid out as a 3×3 grid, a hand placing the final amber square — planning a social media feed
Content calendar · Week 1
Mon
Reel
Tue
Wed
Carousel
Thu
Story
Fri
Paid
Sat
Sun
Reel
One voice across every channel
  • Instagram
  • TikTok
  • LinkedIn

Right for you if

  • Your customers discover brands on Instagram, TikTok or LinkedIn
  • Your team doesn't have time to post consistently
  • You want social to bring enquiries, not just likes

Why it matters

Social media is where UAE audiences discover brands — but posting without a strategy is decoration, not marketing. We plan, produce and publish content built around your goals, then amplify what works with targeted paid campaigns.

Without a plan

  • Posts go out with no plan behind them
  • Every platform sounds like a different company
  • Followers grow, but enquiries don't

With Madar

  • A monthly calendar built around your campaigns and seasons
  • One clear voice and look across every channel
  • Paid social that turns attention into enquiries

What's included

Everything Social Media Marketing needs, in one plan.

7 deliverables, planned, produced and reported by the same team — nothing handed off.

  1. 01

    Platform strategy and brand voice guidelines

  2. 02

    Monthly content calendars planned around campaigns and seasonality

  3. 03

    Design and copy for posts, reels, stories and carousels

  4. 04

    Community management and engagement

  5. 05

    Paid social campaigns on Meta, TikTok, LinkedIn and Snapchat

  6. 06

    Influencer and UGC collaboration management

  7. 07

    Monthly growth and engagement reporting

How we deliver it

Social Media Marketing, step by step.

Four phases, each with a clear output you sign off before the next one starts.

  1. Phase 01

    Find the angle

    Your audience, your offer and a voice that sounds like you — written down as guidelines.

  2. Phase 02

    Plan the month

    A content calendar of reels, stories, carousels and posts, approved before anything is made.

  3. Phase 03

    Make & publish

    Design, copy and short-form video produced in-house, published and moderated daily.

  4. Phase 04

    Amplify

    The best-performing content gets paid support on Meta, TikTok, LinkedIn or Snapchat.

What you get

  1. 01

    A consistent, professional presence across every platform that matters

  2. 02

    Content engineered for reach, saves and shares — not vanity posting

  3. 03

    Paid social funnels that turn followers into enquiries

Questions

Straight answers.

Which platforms should my business be on?

Where your customers are — not everywhere. B2C in the UAE usually means Instagram and TikTok; B2B means LinkedIn. We recommend a focused mix in your strategy rather than spreading budget thin.

Do you create the visuals and videos?

Yes. Static design, motion graphics and short-form video (including AI-assisted video ads) are produced in-house as part of your plan.

Can you post in both English and Arabic?

Yes — we produce bilingual content so you can reach both expat and Arabic-speaking audiences in the UAE.

How do we get started?

With a free consultation and audit: we look at your goals, your market, what's working now and what's leaking. You get a clear proposal with channels, budget, timeline and the KPIs we'll be judged on — whether you work with us or not.

Who owns the accounts and the work?

You do. Your ad accounts, your analytics and your content stay yours, with full access from day one.