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Digital marketing agency · DubaiGet a free proposal

Google Ads / PPC.

Paid campaigns engineered for return, not just clicks.

Get a free proposalWhat's included
Stacks of white tokens rising left to right, a hand topping the tallest with an amber token — PPC budget turning into results
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SearchClickLanding pageLead
  • Search
  • Shopping
  • YouTube

Right for you if

  • You need qualified leads now, not in six months
  • You've run ads before and couldn't tell if they worked
  • You want full ownership of your ad account and data

Why it matters

Paid search puts you at the top of Google today. The difference between profit and wasted budget is structure: precise keyword targeting, relentless negative-keyword hygiene, landing pages built to convert and tracking that ties every dirham of spend to revenue. That is how we run PPC.

Without a plan

  • Budget wasted on keywords that never convert
  • Clicks land on a page with no next step
  • No one knows which ad brought which lead

With Madar

  • Tight campaigns built around the searches that buy
  • Every ad paired with a page designed to convert
  • Tracking that ties each dirham of spend to a result

What's included

Everything Google Ads / PPC needs, in one plan.

7 deliverables, planned, produced and reported by the same team — nothing handed off.

  1. 01

    Account structure and campaign build (Search, Display, Shopping, YouTube)

  2. 02

    Keyword, audience and competitor research

  3. 03

    Ad copywriting and A/B testing

  4. 04

    Conversion tracking setup (GA4, Google Tag Manager, call tracking)

  5. 05

    Landing page recommendations or full builds

  6. 06

    Weekly optimization: bids, budgets, negatives, audiences

  7. 07

    Transparent monthly reporting on cost per lead and ROAS

How we deliver it

Google Ads / PPC, step by step.

Four phases, each with a clear output you sign off before the next one starts.

  1. Phase 01

    Research

    Keywords, audiences and competitor ads — so budget goes where intent is highest.

  2. Phase 02

    Build

    Account structure, ad copy, extensions and conversion tracking set up before launch.

  3. Phase 03

    Launch

    Search, Display, Shopping or YouTube campaigns go live with clear budgets and goals.

  4. Phase 04

    Optimise weekly

    Bids, negatives, audiences and ad tests refined every week, reported every month.

What you get

  1. 01

    Qualified leads from day one while SEO compounds

  2. 02

    Falling cost per acquisition as accounts mature

  3. 03

    Full visibility: you own the ad account and see every number

Questions

Straight answers.

What budget do I need for Google Ads in Dubai?

It depends on your industry’s cost per click. Competitive Dubai niches (real estate, legal, clinics) usually need AED 5,000+/month in ad spend to gather data fast enough; other niches can start lower. We tell you honestly if your budget is too small to work.

Who owns the ad account?

You do, always. We work inside your Google Ads account so full history and data stay with you even if we part ways.

Do you handle Meta or TikTok ads too?

Yes — paid social campaigns are covered under our social media marketing service, and we often run them alongside Google Ads for full-funnel coverage.

How do we get started?

With a free consultation and audit: we look at your goals, your market, what's working now and what's leaking. You get a clear proposal with channels, budget, timeline and the KPIs we'll be judged on — whether you work with us or not.

Who owns the accounts and the work?

You do. Your ad accounts, your analytics and your content stay yours, with full access from day one.

Works well with

Stronger together.

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