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Digital marketing agency · DubaiGet a free proposal

Content.

Words that rank, resonate and sell.

Get a free proposalWhat's included
A hand about to write in a blank notebook with a fountain pen and an amber ribbon bookmark — content writing
Draft · Pillar guide
ENعربي

The complete guide to choosing a clinic in Dubai

Search intentBrand voiceInternal links
  • Copy
  • Bilingual EN/AR
  • Email

Right for you if

  • You want to be seen as the authority in your niche
  • SEO, email and social need a steady supply of content
  • You sell to both English and Arabic speakers

Why it matters

Content is the fuel for SEO, social, email and ads alike. We build a content engine around what your customers actually search for and care about — then produce consistently, in English and Arabic, so your brand becomes the obvious authority in your niche.

Without a plan

  • A blog that hasn't been updated in months
  • Rushed copy that differs on every page
  • Arabic that reads like a literal translation

With Madar

  • A steady publishing plan tied to what customers search
  • One consistent voice across site, email and social
  • English and Arabic written for each audience

What's included

Everything Content needs, in one plan.

7 deliverables, planned, produced and reported by the same team — nothing handed off.

  1. 01

    Content strategy mapped to your funnel and keywords

  2. 02

    SEO blog articles and pillar guides

  3. 03

    Website and landing page copywriting

  4. 04

    Email newsletters and nurture sequences

  5. 05

    Case studies and lead magnets

  6. 06

    Arabic-English adaptation (not literal translation)

  7. 07

    Content performance tracking and iteration

How we deliver it

Content, step by step.

Four phases, each with a clear output you sign off before the next one starts.

  1. Phase 01

    Map

    Topics mapped to your funnel and keywords — what to write, for whom, and why.

  2. Phase 02

    Write

    Articles, page copy, emails and case studies, reviewed and approved by you.

  3. Phase 03

    Adapt

    Arabic and English versions written natively, not translated word for word.

  4. Phase 04

    Measure

    Track what drives traffic and leads, and write more of what works.

What you get

  1. 01

    A library of assets that keep generating traffic and leads

  2. 02

    One consistent brand voice across every touchpoint

  3. 03

    Authority that shortens sales cycles — prospects arrive pre-sold

Questions

Straight answers.

Do you use AI to write content?

We use AI for research and drafts where it helps speed, but everything is edited, fact-checked and shaped by humans to match your voice — because generic AI content neither ranks nor converts.

How much content do I need?

For SEO impact, 2–4 quality articles a month is a solid baseline. We’d rather publish fewer excellent pieces than flood your site with filler.

How do we get started?

With a free consultation and audit: we look at your goals, your market, what's working now and what's leaking. You get a clear proposal with channels, budget, timeline and the KPIs we'll be judged on — whether you work with us or not.

Who owns the accounts and the work?

You do. Your ad accounts, your analytics and your content stay yours, with full access from day one.

Works well with

Stronger together.

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